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Reasons to make a mocktail:

You’re taking the night, week or month off
You’re on antibiotics
You’re pregnant
You’re allergic to alcohol
You’re doing a fitness challenge
You don’t like how alcohol tastes
You have sober guests coming over
Your tap water tastes like chlorine and pennies
You have a big drug test to pass and you can’t find clean urine on the black market
Your dog has been giving you really judgy looks lately
You’re worried about getting kidney stones
You’re a total badass

About the Author

JoAnne H. Pearce is an Edmonton-based graphic designer and marketing consultant, who started making mocktails as a way to keep her hands busy every day at 5pm during a 90 day alcohol-free challenge. The habits stuck — both of living sober and inventing mocktails — and this first edition of ‘Mock-Ups’ is the result.

She encourages anybody to give up drinking for a spell if they are curious. It can have some surprising results and lead to unexpected destinations, but this project is really just a way to encourage people to get creative in the kitchen, not only with their food but also with their drinks. We all deserve to treat our tongues and tummies to delicious and surprising things, and any endeavour — including a mocktail — should be approached with an open-hearted sense of humour and adventure.